Steve Job’s Business Strategy – A Simple Message for Every CEO
At a Macworld session in August 1997, Steve Jobs had made a snappy comment that ”for Apple to win, Microsoft doesn’t have to lose.”
So what was the strategy behind this thinking?
I have been a great follower of Steve and these remarks at MacWorld 1997…, which set the focus and foundation for Apple’s phenomenal turnaround based on the following pillars:
1. Board of Directors
2. Focus on Relevance
3. Invest in Core Assets
4. Meaningful Partnerships
5. New Product Paradigm
The articles below give us an interesting perspective on how the practical application Steve’s concepts both inside and outside the Apple world
